⚡ Claude AI now lives inside Chrome...

Welcome back to BrainBuzz

Today’s Recipes:

• ⚡ Claude AI now lives inside Chrome…

• 😨 AI scam cases skyrocket this year…

• 📱 Apple’s new AI helps workers sell more iPhones…

• Kids’ brain wiring at risk from AI toys, experts say

• AI is making books feel outdated

• How AI is changing the way we job hunt

• AI Tutorial of the Day

• And More….

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LATEST DEVELOPMENTS

⚡ Claude AI now lives inside Chrome…

Anthropic launches Claude for Chrome, a research-preview browser agent that keeps page context, can act with permission, and adds guardrails; limited rollout to 1,000 Max subs with waitlist

Details:

• Launch: Research preview Chrome extension with a side panel that keeps full browsing context for chat

• Access: Rolling to 1,000 Claude Max users ($100–$200/month), with a waitlist for others

• Actions: With consent, the agent can take actions in-browser to complete tasks

• Safety: Default blocks on financial, adult, and pirated sites; prompts before high‑risk actions (publish, purchase, share data)

• Security: Defenses cut prompt‑injection success from 23.6% to 11.2%

• Competition: Perplexity’s Comet launched; Google adds Gemini to Chrome; OpenAI’s browser rumored; antitrust case could force Chrome sale; Perplexity floated $34.5B offer; OpenAI showed interest

• Performance context: Anthropic’s 2024 screen‑control agent was slow; agentic tools are better now but still struggle on complex tasks

Takeaway: A cautious, capability‑gated step toward true browser agents: useful for simple tasks today, with safety and security guardrails front and center.

😨 AI scam cases skyrocket this year…

AI-driven scams using voice cloning and deepfake video rose 148% in 2025. Criminals mimic trusted people to steal money or data. Experts urge verification and multi-factor authentication.

Details:

• Scam Method: Criminals use AI to clone voices and faces, impersonating trusted contacts via calls, video, and messages

• Growth Rate: AI scams surged 148% this year due to better tech, lower costs, and easy access

• Targets: Individuals and businesses, cases include fake calls from politicians and deepfake CFOs authorizing $25M transfers

• Detection Issues: Nearly 48% of AI phishing attempts bypass current security systems

• Red Flags: Look for unnatural mouth movement, flickering backgrounds, odd pauses in voice

• Protection Tips:

  • Pause before reacting (Take9 initiative)

  • Verify identity via known contact methods

  • Use multi-factor authentication (MFA)

Takeaway: AI scams are no longer sci-fi, they’re real, fast-growing, and dangerously convincing. Staying calm, verifying identities, and using MFA are your best defenses against digital deception.

📱 Apple’s new AI helps workers sell more iPhones…

Apple is testing 'Asa,' an AI chatbot in its SEED training app to help retail staff learn products and sell iPhones. Follows Support app rollout; aligns with iPhone 17; no public chatbot yet.

Details:

• What launched: ‘Asa’ AI assistant inside Apple’s internal SEED training app; currently in testing

• Purpose: Answers product questions, teaches advantages and use cases, supports iPhone sales conversations

• Context: Follows recent AI chatbot added to the Apple Support app for customers

• Rollout: Wider availability planned within SEED; employees can ask open-ended questions

• Timing: Strategically aligned with the upcoming iPhone 17 launch

• Public plan: No consumer AI chatbot yet; Siri upgrades rumored via Gemini on Apple-run servers

Takeaway: Apple’s making frontline retail smarter first: train staff fast, guide sales better, and set the stage for broader Siri/AI features later.

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MORE AI & TECH UPDATES

Kids’ brain wiring at risk from AI toys, experts say ↗️

AI-powered stuffed animals like Grem, Grok, and Rudi are being marketed as “screen-free playmates” for toddlers, but pediatric experts are sounding alarms over their potential impact on child development…

AI is making books feel outdated ↗️

A growing reliance on AI tools is making traditional reading feel obsolete, especially among students, and experts warn this shift could have serious cognitive and developmental consequences…

How AI is changing the way we job hunt ↗️

Artificial intelligence is reshaping the job market, especially for entry-level roles, and recent graduates are feeling the squeeze…

Don’t be fooled — AI can’t feel pain ↗️

A recent opinion piece pushes back against the growing tendency to anthropomorphize artificial intelligence, warning that AI systems, no matter how convincing, do not and cannot suffer…

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• Start with a Clear Purpose.

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• Focus on Iterative Development.

• Prioritize Data Privacy.

• Embrace the Power of Prompt Engineering.

• Consider the Ethical Implications.

THAT’S A WRAP

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